Digital Analyst
Melbourne/en-US/Qantas_Careers/job/Melbourne/Digital-Analyst_R69048-1/apply
* Be part of a team that values great product principles and practice
* Build with autonomy, self-direction and a healthy work life balance
* Full-time, permanent opportunity in Sydney or Melbourne

Qantas Loyalty is a high performing business and has a history of launching exciting new brands and services that make a difference to its millions of Frequent Flyer and Business Rewards members. Qantas Frequent Flyer and Qantas Business Rewards remain at the core of the program, while the business has evolved to include a number of new ventures and other businesses such as Qantas Money, Qantas Insurance, Qantas Hotels amp; Holidays and Qantas Wine.

Qantas Hotels commercial strategy and data-driven product process relies on data that is well-defined, accurate and consumable. As part of the Strategy, Data and Insights team, The Digital Analyst will be responsible for managing digital analytics and reporting for Qantas Hotels websites, with the view to improving revenue, conversion rate, and customer experience.

You will use agile and lean practices, working closely with Product Managers, Engineers, and Marketing, enabling decision making on product development, experiments and marketing efforts. Youll manage implementation and tagging of Google and Adobe Analytics, analyse how different customer groups experience and navigate through the hotels site and create engaging, easily interpretable and memorable ways of visualizing data.

Your responsibilities:

* Responsible for the effective management and delivery of accurate and actionable insights
* from digital channels to the team and wider organisation
* Setting up dashboards for reporting on vital metrics
* Attribution analysis, data modelling, cross-channel reporting amp; measurement
* Identify and articulate opportunities for optimisation to improve revenue, conversion rate
* and customer satisfaction
* Management of Web Analytics Platforms - proactively identify areas of improvement to deliver consistent and accurate tracking
* Collaborate with stakeholders to identify new data capture requirements and work with
* engineers to execute
* Experiment tracking - assist Product Managers in set up and analysis of digital experiments
* Facilitate self service reporting - empower and educate the team to use the available tools
* Requires some travel to Sydney to foster collaboration

What youll bring to the role:

* Tertiary qualified in business, statistics, economics, maths, software or related.
* At least 3 years digital, preferably e-commerce, experience, travel or marketplace experience a plus
* Experience with Web and transactional insight reporting, and a strong understanding of digital best practice
* Youre the Google Analytics guru, able to bring us up to best practices and educate others
* Experience with G360, Adobe Analytics, Tableau, SQL, Adobe Audience Manager, or similar tool, desirable
* Data-driven mindset, seeking out both quantitative and qualitative data when making decisions
* Passion for teaching and collaborating, and learning and experimenting with new ways of working
* Strong business acumen and excellent communication skills and ability to interact with all levels of end users

Qantas is an equal opportunity employer committed to providing a working environment that embraces and values diversity and inclusion. If you have any support or access requirements, we encourage you to advise us at time of application.

If youre ready to step into a culture that will challenge and excite you, submit an application and lets explore how we go places together.

Posted 5 Days AgoFull timeR69048

Life in the Qantas Group is fast moving, challenging and always exciting.

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Thats because today were much more than an iconic airline. With 35,000 people in Australia and overseas across our airline, freight, catering, ground service, loyalty, health and media arms, were as diverse as the people who work with us. Together were driving our success and maintaining our position as a world class organisation. And as we engage our next generation, we continue to look for the passion, ambition and commitment that have always set the us apart.

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Wherever you work across the Qantas Group, youll quickly discover that a role with us is much more than a job. In this dynamic environment, youre encouraged to demonstrate initiative, embrace a challenge and build your experience every day.

Digital Analyst

Qantas Airways Limited • Melbourne VIC 3004

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